You may have noticed over the last couple year the use of QR Codes in your news papers and magazines. Top advertising agencies have begun using them in major publication because they see the value in them.
Top marketing firms understand that cell phone users keep their devices within a couple feet of themselves at all times. These advertisers point these users to many different kinds of pages on websites.
In the typical Sunday News Papers like the New York Times you will see Walmart, Target, CVS, Sears and many more placing codes that lead user to Weekly and Daily Deals.
We are seeing many other small businesses utilizing QR Code Technology too. Local businesses have become aware of the importance of mobile phone marketing. When people travel they don’t carry a notebook or laptop with them. They always have a phone though.
Restaurants have figured out that they can create a QR code for those expensive print ads. This gives them more optimization of these print ads that usualy limit them to the Restaurant name address and a phone number. With A QR Code the they can know send potential leads to a map, phone number, menu or hours of operation.